S Ashley Spring

Role
Senior Director, Marketing Research at Ally
Location
Charlotte, NC, US
LinkedIn followers
500 followers

Experience

  1. Senior Director, Marketing Research

    Ally

    Jul 2023 — Present

    Putting Ally Marketing Research at the forefront of corporate researchers, proactively sharing data & insights for strategic Marketing decisions. We accomplish this with data at our fingertips, integrating with other Marketing data, and staying curious. Mission Statement: Drive brand & business growth through holistic marketing insights based on connecting data from research and other marketing data teams to make strategic, data-led decisions to create world-class marketing. Core Priorities: Brand Health, Campaign/Partnership Development, Campaign/Partnership Performance, Consumer Trends/Audience Insights

Education

  • University of Cincinnati

    BA

    1996 — 1999

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S Ashley Spring — Senior Director, Marketing Research at Ally in Charlotte, NC, US | Unifers