Rylie Becerra
Channel Growth Manager @Chime
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WORK HISTORY
Channel Growth Manager @Chime
Chime is a financial technology company that believes basic banking services should be helpful, easy, and free. Together with our bank partners, we offer better banking products and services by addressing the fundamental misalignment in the industry between what’s good for banks and what’s good for consumers. We want to profit with our members, not from them. That’s why Chime doesn’t rely on overdraft fees, monthly service fees, or minimum balance requirements.
EDUCATION
Universitat de Barcelona
Comunicación y industrias culturales, Filología
UC Santa Barbara
Bachelor of Arts (B.A.), Communication and Media Studies
SKILLS
ABOUT RYLIE BECERRA
Data-driven marketer with agency and client side experience managing multi-million dollar monthly budgets across SEM, YouTube, Display & App campaigns. Skills: Search Engine Marketing, YouTube Ads, Display Advertising, Universal App Campaign (UAC), Native Advertising, LTV & ROAS optimization, A/B testing, Landing Page Testing & CRO, Bid Optimization, Value Bidding, Data Analysis, Upper-Funnel Media Planning & Campaign Management, Brand Lift Studies
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