Ryan W.

About Ryan W.

I bring over a decade of experience in marketing technology and operations, helping teams scale smarter and go-to-market faster. I’ve led global initiatives, built and mentored high-performing teams, and developed data-driven strategies that fuel pipeline growth.My background includes laying out MarTech strategy and building MarTech stacks from the ground up, orchestrating lead generation programs, and executing integrated campaigns across multiple channels. I bring hands-on expertise in funnel strategy, attribution modeling, reporting and analytics, lead scoring and routing, nurturing programs, ABM, PLG, growth experimentation, conversion optimization, data governance, privacy compliance, API integrations, and more.I enjoy tackling complex growth problems with a first-principles mindset, especially in ambiguous environments. My earlier experience in product management and solution architecture helps me bridge technical depth with business strategy.Trained as a computer engineer, I also hold PMP®, Marketo Certified Expert, and Salesforce Administrator certifications.

Experience

1. Head of Global Martech Strategy & Automation

   Commvault

   Nov 2023 — Present · US

   Defined MarTech roadmap and aligned GTM strategies with business priorities across Marketing, Sales, and RevOps. Built MarTech governance council to standardize processes and drive collaboration. Consolidated tech stack and streamlined data flows, achieving higher efficiency and cost savings while expanding automation and personalization. Evaluated and deployed AI-driven tools to improve campaign effectiveness and scalability.

Education

• National University of Singapore

  Bachelor’s Degree, Computer Engineering

• Stanford University

  Technology Entrepreneurship, Marketing and Leadership Program

• Victoria Junior College

  GCE A Level

Skills

• Product Management
• Business Development
• Wireless
• Enterprise Software
• Cross-Functional Team Leadership
• Start-Ups
• Go-to-Market Strategy
• Analytics
• Marketing Strategy
• Strategic Planning
• Market Research
• Account Management
• Business Intelligence
• Management
• Communications Audits
• Rfp
• Networking
• Crm
• Cloud Computing
• Program Management
• Mobile Devices
• Marketing
• Entrepreneurship
• Team Management
• Telecommunications
• Software Development
• Business Analysis
• Project Management
• Project Portfolio Management
• New Business Development
• Saas
• Business Strategy
• Salesforce.com
• Pre-Sales
• Business Planning
• Online Marketing
• Sales Operations
• Project Planning
• Product Marketing
• Strategy