Ryan Whitney Pratt

About Ryan Whitney Pratt

Accomplished leader in corporate training and project management with a demonstrated 12 year history of enhancing retail performance and emphasizing positive brand culture through innovative education strategies, and exceptional client experiences.

Experience

1. Regional Education Manager (Education & Events)

   Charlotte Tilbury Beauty

   Jan 2022 — Present · US

   Scope: Managed training and events operations for a prestige skincare, makeup, and fragrance brand, overseeing the Central US region of 289 stores in 2023, expanding to 458 stores in 2024 across the Central US & Canada region.Results: Lead the management, coaching, and training of Central US & Canada Area Trainers, achieving a +51% increase over last year’s sales through effective education strategies and event execution.• Recruited and managed Area Trainers, developing region-specific action plans in collaboration with the Regional Sales Manager for Central US & Canada.• Drive execution while overseeing the implementation of the Charlotte Tilbury digital learning management system, ensuring a 100% completion rate for all education modules within the Central US and Canada regions.• Direct the planning, allocation and management of a $400k T&E and training budget for the Central Region. • Negotiate, coordinate and manage the logistics for venue bookings, catering and education content, as well as the communication with corporate retail partners to secure the attendance of employees for trainings facilitated out of office. • Facilitator for in-store and National Virtual Masterclasses for department stores, Ulta and Sephora. • Spearheaded monthly Brand Expert trainings for North America, enhancing event execution and Specialty retailer in-store trainings which resulted in a +66% increase over last year for the Specialty retailer business.• Created regionalized training deck for the 2022 Sephora Canada Pop Up events which generated $1.1M in sales (+114% over goal) • On-camera talent, producer and editor for Nordstrom Ulta and Sephora trainings and social media ad campaigns.• Partner with Global Education and Marketing to nationalize global education content as well as a trusted partner for collaborative projects.

Education

• Clark Atlanta University

  Bachelor's degree, Marketing

  2000 — 2004

Skills

• Social Media Marketing
• Cosmetics
• Makeup Artistry
• Competitive Analysis
• Marketing
• Management
• Merchandising
• Social Networking
• Marketing Strategy
• Television
• Event Planning
• Film
• Microsoft Office
• Sales
• Advertising
• Customer Service
• Public Speaking
• Retail
• Fashion
• Beauty Industry
• Social Media
• Leadership