Ryan Rocque
Head of Marketing @Anytime Fitness India
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WORK HISTORY
Head of Marketing @Anytime Fitness India
New Delhi, IN
Performance Marketing | B2B & Franchise Marketing | Social Media Strategy | Public Relations | Pre-Sale Marketing | Video & Photography Management | Online Reputation Management | Budgeting & Planning | Analytics & ReportingAt Anytime Fitness India, I lead national-level marketing initiatives for the world’s largest fitness franchise networks. My role focuses on driving performance marketing campaigns to generate leads, optimize conversions, and support pre-sale marketing for new club launches. I oversee B2B and franchise marketing, equipping franchise owners with strategic guidance, localized campaigns, and brand-aligned marketing toolkits to ensure success across markets.I manage the brand’s digital presence through impactful social media strategies, influencer collaborations, and video/photo shoots that enhance member engagement and elevate brand visibility. I direct PR initiatives and media relations to strengthen corporate reputation, while implementing online reputation management systems to monitor and improve customer sentiment.My responsibilities also include budgeting, forecasting, and ROI-driven planning to maximize marketing efficiency. Through advanced analytics and reporting, I track campaign performance, measure franchise growth impact, and deliver insights that guide business decisions, ensuring Anytime Fitness continues to lead the fitness industry in India.
EDUCATION
James Cook University
Master of Information Technology, Information Technology
James Cook University
Master of Business Administration (MBA), Marketing/Marketing Management, General
GEMS Education
High School Diploma, Mathematics and Computer Science
Christ University, Bangalore
Bachelor of Science (B.Sc.), physics
SKILLS
ABOUT RYAN ROCQUE
High level of performance in the B2C and B2B marketing space.• Able to project manage, delegate and operate effectively in a team and deliver results.• Exceptional understanding of branding, marketing and financial planning.
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