Ryan Laflamme
Content Manager @Optigo Networks
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WORK HISTORY
Content Manager @Optigo Networks
Vancouver, BC, CA
As the Content Marketing Manager at Optigo Networks, I lead the creation and execution of comprehensive content strategies across various platforms to drive brand awareness and support sales initiatives. In a dynamic, small marketing team, I am responsible for developing all marketing collateral—including blog posts, emails, on-page and Google Search SEO optimization, website content, case studies, newsletters, and more—ensuring that each piece aligns with our overall business objectives.Key Achievements-Campaign Leadership: Spearheaded the content campaign for the rollout of Optigo Visual Networks, as well as the strategic planning and development of all sales and marketing content for a new product launch-Traffic Growth: Delivered a 382% increase in direct website traffic through targeted content initiatives-Social Media Impact: Achieved a 351% rise in new website sessions generated via social media channels-SEO Excellence: Orchestrated a 1223% surge in Google search result presence, resulting in a 617% increase in impressions and a 518% increase in click-throughs.My work not only enhances brand visibility but also contributes significantly to our sales pipeline by driving measurable engagement and conversion results.
EDUCATION
Glendon Campus of York University | Campus Glendon de l’Université York
Honours Bachelor of Arts, Political Science & Philosophy
SKILLS
ABOUT RYAN LAFLAMME
With over a decade of content marketing expertise, I\'ve produced exceptional results. As…
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