Ryan Barba

Improving the lives of pet owners and animal hospital teams, through growth-driven leadership and a passion for client experience | MBA

Role
Vice President of Business Development at Mission Pet Health
Location
Los Angeles, CA, US
LinkedIn followers
500 followers
Sales & Business DevelopmentView LinkedIn profile

About Ryan Barba

I currently work in as the VP of Business Development for Southern Veterinary Hospitals.My background includes formerly leading VCA Animal Hospitals\' Client Experience division, driving customer loyalty and satisfaction through innovative strategies. Over six years, I\'ve steered the establishment and growth of four vital departments, significantly expanding our team from 2 to over employees to support a comprehensive CX ecosystem. The dedication to optimizing client interactions not only increased revenue but also established a robust loyalty framework. My journey at VCA was fueled by a commitment to excellence in client engagement, underscored by a passion for team building and market research to deliver exceptional care experiences.Prior to VCA, I spent approximately 8 years as a consultant for multiple firms, leading teams and client engagements on customer experience, retail strategy, growth strategy, M&A strategy, and loyalty.

Experience

  1. Vice President of Business Development

    Mission Pet Health

    Mar 2025 — Present · Los Angeles, CA, US

Education

  • Cornell Johnson Graduate School of Management

    MBA, Growth Strategy, Marketing, Finance

    2009 — 2011

  • Assumption University

    Bachelor of Arts, Biology, Business Management

    2002 — 2006

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