Ryan Keegan
Creative Professional, Marketing Specialist, Educational Instructor & Coach.
- Role
- Marketing Consultant at LPL Financial
- Location
- San Diego, CA, US
- LinkedIn followers
- 500 followers
Experience
Marketing Consultant
Jul 2023 — Present · San Diego, CA, US
Develop and execute comprehensive digital marketing strategies for LPL advisors, incorporating email campaigns, social media, SEO, lead generation, and digital advertising-Align marketing efforts with advisor goals, resulting in increased brand visibility and client engagement-Curate and maintained editorial calendars for advisors’ blogs, e-newsletters, email campaigns, digital ads, and social media platforms-Regularly update advisor websites and blogs to enhance user experience and drive traffic-Implement lead generation processes, targeting niche audiences to expand advisor practices-Streamline workflow for efficient lead management, contributing to business growth for both LPL Financial and advisors-Establish key performance indicators (KPIs) such as email click-through rates (CTR), social media engagement metrics, and website traffic-Monitor ROI to assess the effectiveness of digital marketing initiatives-Conduct regular discussions with advisors, providing insights and recommendations based on marketing plan preferences-Collaborate with office staff to ensure consistent messaging and brand alignment-Work closely with compliance teams to ensure content, branding, and messaging adhered to industry regulations-Maintain high-quality standards across all digital marketing materials-Conduct market research to identify trends and opportunities, sharing valuable insights with advisors-Act as a liaison to digital vendors, integrating their tools into the overall marketing plan.
Education
California State University, Long Beach
Bachelor's Degree, Marketing & Business Administration
2008 — 2011
Skills
- Leadership Development
- Event Management
- Event Planning
- Bartending
- Microsoft Office
- Ableton Live
- Music Production
- Social Media Marketing
- Microsoft Excel
- Deejaying
- Leadership
- Customer Service
- Microsoft Word
- Team Leadership
- Management
- Digital Marketing
- Graphic Design
- Brewing
- Customer Satisfaction
- Web Design
- Employee Training
- Marketing
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