Ryan Hobson
- Role
- President and Co-founder, Align Bi Optimize Bu at Align Bi
- Location
- Salt Lake City, UT, US
- LinkedIn followers
- 500 followers
About Ryan Hobson
We can help you as a marketing, sales, and rev…
Experience
President and Co-founder, Align Bi Optimize Bu
Mar 2021 — Present
Align BI helps companies collect, organize, and utilize data to make informed decisions that impact the success and future of their business. What\'s really unique about Align BI is our ability to move between strategic and tactical. We can both guide and implement. My focus has been on Align Optimize, our solution that brings sophisticated data science and BI tools together to help companies make better decisions and get more out of their BI tool. Our first use case is a B2B media mix model, where our model and your BI tool come together to answer questions like,\"what\'s the optimal amount of leads?\" and \"what\'s the optimal allocation of my marketing budget across channels?\"
Education
Brigham Young University Marriott School of Business
MBA, Marketing
2010 — 2012
University of Wisconsin
Master's degree, Data Science
2016 — 2019
University of Washington
Certificate, Statistical Analysis With R Programming
2014 — 2015
Brigham Young University - Idaho
Bachelor's degree, Communications; advertising
2000 — 2006
Skills
- R
- Excel
- Cross-Functional Team Leadership
- Spss
- Demand Generation
- Salesforce.com
- Adobe Creative Suite
- Tableau
- Lead Generation
- Web Analytics
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