Ryan Bartell
Vice President, Strategy, Business Analytics & Consumer Insights at IHOP. Strategic Planning & Execution | Data-Driven Cultures | Revenue & Profit Gains | C-Suite Advisory | FP&A
- Role
- Vice President, Strategy, Business Analytics & Consumer Insights at IHOP
- Location
- Las Vegas, NV, US
- LinkedIn followers
- 500 followers
About Ryan Bartell
I am an accomplished financial executive and strategist who champions the advancement of strategic planning processes, unearths revenue and expense opportunities, fuels data-driven analysis of investments, and navigates market shifts and economic changes internationally and domestically. Not a standard financial leader, I present a roll-up-my-sleeves attitude while digging deep into problems, uncovering innovative solutions, generating gains far surpassing targets.My talent lies within my ability to uncover the financial and strategic pain points holding back a business and build the foundation for change and evolution within complex markets. I believe in the power of collaboration and work across functions, in partnership with fellow executives, to architect change, plan for future maneuvers, and construct short-term and long-range financial plans.AREAS OF EXPERTISE: Vision, Strategy, & Global Leadership Business Analytics & Consumer Insights Strategic Planning & Execution Planning, Budgeting, & Forecasting Revenue & Profitability Growth Underwriting Investment Analysis Financial Analysis & Forecasting Team & Culture DevelopmentTenured in the hospitality industry, I have navigated up through multiple promotions inside global leaders, including IHOP, MGM Resorts International, and Marriott International. A sample of my impact and success includes:CAREER HIGHLIGHTS: Spearheaded creation of IHOP’s Strategic Planning Process to align business goals with opportunities, competitive landscape, and priorities to accelerate sales, traffic, operational excellence, and brand presence. Championed end-to-end global underwriting methodology to support all business lines at integrated resorts and to fuel MGM Resort International’s diversification into new business areas including social gaming and expanded F&B offerings. Centralized MGM’s corporate property financial analysis and reporting function to deliver a single underwriting methodology and reporting standard. Directed $5.5B in analysis and underwriting for international acquisitions and development opportunities in Germany, the UK, Singapore, Australia, Brazil, Chile, and Mexico. Enhanced strategic plan at Host Hotels & Resorts through the identification of the top 20 global target markets that would drive the enterprise acquisition and disposition strategy.As a leader, I am cross-functional and multifunctional. I ensure my teams have the resources and support to break down barriers, generate game-changing solutions, and deploy strategies that bolster internal efficiencies.
Experience
Vice President, Strategy, Business Analytics & Consumer Insights
Apr 2022 — Present · Pasadena, CA, US
My journey with IHOP began when I was invited to join the executive leadership team and charged driving the execution of the strategic plan in firm alignment with forward organizational objectives/targets. I lead the Business Analytics team, a role that requires me to generate actionable insights from data to inform strategic decision-making and drive business performance. This trust in my leadership expanded once more to include the Consumer Insights team, where I was charged with driving consumer research to inform campaign and menu development.TOP ACHIEVEMENTS SPAN: Architected strategic planning process from ground zero to align business goals with opportunities, competitive landscape, and overarching priorities inside 100% franchised business model to accelerate sales, traffic, operational excellence, and brand presence. Played vital role in 7 consecutive quarters of sales growth, transforming tools and analytics capabilities to facilitate faster data-driven decisions and provide increased forecasting accuracy and franchisee engagement/trust. Advocated and gained buy-in for the business’s largest value platform, leading from inception through to development and testing with mission to bolster competitiveness in complex, evolving markets. Maximized capabilities of Consumer Insights team and function, partnering cross-functionally to provide research which served as basis for major strategic decisions, including one of the brand’s largest menu transformations. Invited annually to speak on state of business/consumer and inform strategic initiatives at Brand Conference as Keynote Speaker for 1K+ attendees.
Education
Case Western Reserve University
Master of Business Administration - MBA
2000 — 2002
Thunderbird School of Global Management
Master of International Management in Global Development and Policy
2000 — 2002
Cornell University
Certificate in Hotel Real Estate Investments & Asset Management
2012 — 2012
University School
High School
1990 — 1994
Miami University
Bachelor of Science (BS), Marketing
1994 — 1998
Skills
- Mergers & Acquisitions
- Hospitality Management
- Budgets
- Hospitality Industry
- Hotels
- Real Estate Development
- Financial Analysis
- Hospitality
- Resorts
- Strategic Planning
- Management
- Revenue Analysis
- Due Diligence
- Financial Modeling
- Feasibility Studies
- Real Estate
- Hotel Management
- Valuation
- Forecasting
- Contract Negotiation
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