Rafael Rashitov
Marketing manager (Hospitality) | Marketing Strategy | Growth Marketing | Performance Marketing | Web Analytics | Email Marketing | Project Management | 9+ years
- Role
- Marketing Lead at EHV International
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Rafael Rashitov
Marketing professional with extensive experience launching and coordinating sales, support, and marketing initiatives across the US and European markets. Possesses a strong understanding of digital transformation through diverse advertising and media tools.
Experience
Marketing Lead
Oct 2024 — Present · New York, NY, US
Owned and executed 360° marketing strategies for two leading NYC hospitality venues — from high-level brand positioning to on-site activations. Led digital content, email, paid media, and PR campaigns that drove awareness, bookings, and community engagement. Built and managed marketing calendars, launched new spaces, promoted menus, nightlife, and private events. Collaborated with FOH, BOH, operations, and sales teams to align messaging with guest experience. Oversaw agency partners, creatives, and influencers to deliver standout brand storytelling. Installed full-funnel tracking (GA, Meta, CAPI), optimized ROI, and scaled multi-channel campaigns across two distinct F&B concepts.
Education
Moscow Polytechnic University
Master's degree, Business Administration and Management, General
2019 — 2021
Moscow Polytechnic University
Bachelor's degree, Marketing/Marketing Management, General
2015 — 2019
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