Ruth Sarfaty
Award-winning Strategic Comms Leader | Amplifying Startup Voices in B2B, Lifestyle, AI & Media | Proven Results in Brand Growth & Investment | Board Member
- Role
- Principal at Sarfaty Communications
- Location
- Brooklyn, NY, US
- LinkedIn followers
- 500 followers
About Ruth Sarfaty
Is your breakthrough startup struggling to get noticed by investors, partners, or the press?After 30+ years helping young, ambitious companies—from B2B tech to entertainment—cut through the noise, I know what it takes to turn innovation into influence. My approach blends owned and earned media, digital marketing, and strategic storytelling to spark conversations, build credibility, and drive measurable business outcomes. Whether you need to secure media coverage, attract investment, or shape a compelling brand narrative, I’ve helped dozens of founders and teams achieve results that matter.HIGHLIGHTED ACHIEVEMENTS>> Architect of communications strategies that build brands and address crises>> Member of executive management teams charged with shaping the company\'s strategic mission, vision and values.>> Crafted successful social influencer initiatives.>> Recognized for leadership, creativity and openness to new ideas>> Key role in managing relationships with experts to maintain productive and effective partnerships SPECIALTIES INCLUDE Strategic Media RelationsReputation ManagementThought LeadershipCorporate CommunicationsMessagingMedia TrainingProgram LaunchesBrand PartnershipsCorporate Social ResponsibilityCrisis PreparationSocial Influencer StrategyIf you’re ready to transform your company’s voice into your most powerful asset, let’s connect. I’m here to help you build reputation, generate buzz, and accelerate growth—affordably and flexibly. Contact me at r•••@sarfatycomms.com or 20••••••64.
Experience
Principal
Mar 2023 — Present · Kings County, NY, US
Strategic communications for startups and growth-stage companies in B2B and consumer tech, AI, media, entertainment and more. Advise on positioning, messaging, content including data. Capitalize on trends with integrated campaigns. Secure agenda-setting articles in outlets from The Wall Street Journal to Venturebeat, from USA Today to Deadline. Impact inbound partner and investor interest.
Education
Vassar College
B.A., French
1974 — 1978
New York University Abu Dhabi
Master of Arts - MA, Journalism
New York University
Master of Arts - MA, Journalism
New York University
M.A., Journalism
1979 — 1982
Skills
- Social Media Marketing
- Crisis Management
- Integrated Marketing
- New Media
- Editing
- Press Releases
- Digital Media
- Creative Direction
- Public Relations
- Proofreading
- Media Relations
- Management
- Public Affairs
- Media Planning
- Digital Strategy
- Crisis Communications
- Social Media
- Marketing Communications
- Publicity
- Leadership
- Digital Marketing
- Thought Leadership
- Content Strategy
- Copywriting
- Online Communications
- Advertising
- Website Development
- Corporate Communications
- Marketing
- Strategic Communications
- Strategy
- Blogging
- Research
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