Ruthik Salvi

About Ruthik Salvi

2.7 years of overall experience, including working experience in Salesforce Marketing Cloud (SFMC), Adobe Campaign Classic, and Adobe Experience Manager (AEM).Salesforce Marketing Cloud (SFMC) Build and test email campaigns including personalization and dynamic content across different marketing cloud studios. Develop email templates, which will include coding of emails using HTML 5, CSS 3, and AMPScript Build cloud pages, which will include coding using HTML 5 and JavaScript, CSS 3, and AMPScript. Conducted A/B tests to optimize email subject lines and content to determine the winner and publish emails based on the results. Develop interactive cloud-based Landing Pages using HTML5, CSS3, and JavaScript. Responsible for technical coordination including email QA in HTML, writing Ampscript logic, and leveraging assets to build email campaigns. Experience in checking cross-browser compatibility and hence worked on different browsers like Safari, Firefox, Google Chrome, and Internet Explorer.Adobe Campaign Classic Within Adobe Campaign Classic, I specialized in building email templates for various devices ensuring these templates are responsive while making sure that these templates are also compatible with dark mode making user experiences smoother. Implemented QA procedures and Email on Acid testing to guarantee consistent rendering of emails across diverse email clients and screen resolutions. Analysing information related to issues and determining the best way to resolve the problem. Ability to meet deadlines and handle multiple tasks, decisive with strong leadership qualities, flexible in work schedules, and possess good communication skills.Adobe Experience Manager (AEM) Working with the Web pages, including managing images, text, and videos, and performing on-page SEO checks. Creating live Copies, Language copies, and rolling out the pages for configurations. Handling the DAM-like assets uploading and publication of the videos on Adobe Central Cloud as well as in DAM(Digital Asset Management). Primarily responsible for web development, content modifications, and component configurations. additions, deletions, and implementing approved digital enhancements within a web-based CMS.

Experience

1. Web Developer

   Accenture

   Jul 2021 — Present · Mumbai, IN

Education

• Chetana's Institute of Management & Research

  Bachelor's degree

  2017 — 2020