Ruth Neighbors
Senior Director, Strategy at Social Edge Consulting
- Role
- Senior Director, Strategy at Social Edge Consulting, Llc
- Location
- Queens County, NY, US
- LinkedIn followers
- 500 followers
About Ruth Neighbors
I work for Social Edge Consulting, a consulting firm specializing in digital communities. We build dynamic modern intranets and customer communities that empower our clients and their customers, partners, and employees to connect, communicate, and collaborate. I have 20+ years of experience in working on user-centered-design for Web sites, including guiding stakeholders, interviewing customers, developing information architecture, producing wireframes and site maps, conducting usability studies and focus groups, and writing content strategy. Highlights include- Implementing online communities using LumApps, Unily, Simppr, Igloo, Jive Software, Verint, BetterMode, WorkVivo, Higher Logic, Jive and SharePoint for both employees and customers at Fortune 500 companies- Trained as Human Factors International Certified Usability Analyst ™- Excellent writing, editing and analytical skills- Fluent in English, proficient in Mandarin and CantoneseSpecialties: strategy, online community management, information architecture, usability, user experience, customer research writing, editing, content management systems, web publishing, software analysis
Experience
Senior Director, Strategy
Feb 2013 — Present · New York, NY, US
Social Edge Consulting is a consulting firm that builds dynamic modern intranets and customer communities that empower our clients and their customers, partners, and employees to connect, communicate, and collaborate. From custom design and development to strategy, community management, and technical services, we have created nearly 600 communities for clients across all industry verticals since 2012. Visit: consult on implementations at various stages, from pre-sales to pilot to rollout to post-launch growth. Work focuses on customer experience; includes strategy, community management and design for both internal and external communities, including Jive, Workvivo, Staffbase, Simpplr, LumApps, Unily, Igloo, Higher Logic and Verint. Project examples:• Education software: Create requirements for an online community for teachers & school administrators; then assist in selecting an appropriate software platform; develop a community management strategy & implementation plan for a pilot & then full launch.• Healthcare/Insurance: Run strategy workshops, providing community management advice & training in launching an internal community to 35K employees. Conduct usability testing & assessment for an external community for cancer patients and health care workers.• Financial services: Roll out ideation community, advising on proof-of-concepts for a corporate directory, an internal communications platform & various communities for financial advisers for Fortune 500 banking institutions.• Hotel & Hospitality Industry: Plan, design & build a collaborative Intranet community for a Fortune 500 hotel corporation. Design & conduct training specifically for call center workers on using this new system.In addition, I\'m the product owner for software add-ons (such as widgets, tiles and integrations) for various platforms. My work includes customer support, user experience research, wireframe mockups, QA & creation of user guides.
Education
Hong Kong International School
High School
1989 — 1991
Brown University
B.A., History
1991 — 1995
Skills
- Website Development
- Wireframes
- Strategy
- Social Networking
- Blogging
- Community Management
- Interaction Design
- Intranet
- Content Management
- Web Project Management
- User Research
- Web Analytics
- New Media
- Usability Engineering
- Content Management Systems (Cms)
- Social Media
- Experience Design
- Digital Strategy
- User Interface
- Web 2.0
- Web Development
- Taxonomy
- Usability Testing
- Social Collaboration
- Analytics
- Internal Communications
- Intranet Strategy
- Publishing
- Web Content Management
- Information Design
- User Experience Design
- Content Development
- User Interface Design
- Information Architecture
- Digital Media
- User Experience
- Content Strategy
- Cms
- User-Centered Design
- Social Business
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