Rusty Robertson
Senior Director, Cba Service @CRC Benefits
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WORK HISTORY
Senior Director, Cba Service @CRC Benefits
Towson, MD, US
Lead a cross-functional team of 95 professionals across account management, EDI integration, billing, and group setup, supporting national growth and operational excellence.• Developed and implemented strategic goals, policies, and procedures to streamline operations and enhance service delivery.• Improved departmental productivity by 25% through resource optimization and workforce planning.• Created advanced Excel dashboards and visual data tools that increased operational efficiency by 20%.• Integrated emerging technologies and predictive modeling to support data-driven decision-making across 10 business units.• Ensured compliance with all state and federal healthcare regulations and led business continuity planning efforts.
EDUCATION
Concord University
BS, Math and Computer Science
SKILLS
ABOUT RUSTY ROBERTSON
I’m a results-driven healthcare operations leader with over 20 years of experience transforming complex administrative systems into streamlined, high-performing solutions. My career has been built on a foundation of data-driven decision-making, cross-functional team leadership, and a deep understanding of group benefits, EDI integrations, and client relations.Currently serving as Sr. Director of Consolidate Benefits Admin Services at BenefitMall, I lead a team of 95 professionals across account management, billing, and system integration. I specialize in leveraging analytics, workforce planning, and emerging technologies to drive operational efficiency, improve client satisfaction, and support strategic growth.I’m passionate about building high-performance teams, mentoring future leaders, and using technology to solve real-world challenges in the healthcare space. Whether it’s developing dashboards that improve departmental effectiveness or implementing recovery plans across business units, I bring a hands-on, collaborative approach to every initiative.Let’s connect if you’re interested in healthcare operations, data strategy, or leadership in complex environments.
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