Russell Melton

About Russell Melton

I am an experienced top level executive in the outdoor entertainment industry. I have over 51 years experience in general park management and in-park revenue production. I have worked in the field for over 30 years at different levels of park management including six years as a General Manager and I have worked in a corporate role for 4 different companies over the last 21 years. I am a hands on executive that reviews and coordinates all details of management. I have a great deal of start up and turn around experience. Specialties: General Manager, Purchasing, Park Operations, Food Service Operations, Merchandise Operations, Games Operations, Branding, Sponsorship and developing the most optimum revenue production.

Experience

1. Owner Consultant

   Rdm Consulting

   Sep 2015 — Present · Jacksonville, FL, US

   Consulting to the outdoor amusement industry. Including: Theme Parks, Water Parks, Fairs, Family Entertainment Centers.

Education

• Tqarrant County Jr. College

  Computer Programming

  1981 — 1983

• The University of Texas at Arlington

  Business, math and science

  1968 — 1970

Skills

• Customer Service
• Sales
• Crisis Management
• Strategic Partnerships
• Theme Parks
• Promotions
• Public Relations
• Customer Satisfaction
• Advertising
• Operations Management
• Team Building
• Food
• Inventory Management
• Team Leadership
• Budgets
• Food & Beverage
• Product Development
• Event Management
• Entertainment
• Microsoft Excel
• Retail
• Marketing
• Pricing
• Contract Negotiation
• Process Scheduler
• Sponsorship
• Team Management
• Marketing Strategy
• Process Improvement
• Strategic Planning
• Start-Ups
• Forecasting
• Merchandising
• Negotiation
• Budgeting
• P&L Management
• Creative Direction
• Coaching
• Management
• Income Statement