Russell J.
Assistant Media Planner @ Team One
- Role
- Assistant Media Planner at Team One
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Russell J.
As a Media Planner, I want to be able to pioneer for diverse and inclusive campaigns of…
Experience
Assistant Media Planner
Oct 2023 — Present · Los Angeles, CA, US
Accounts: Lexus - National, Cathay Pacific Airways• Worked cross-channel: Digital, Print, CTV/ATV, OOH/DOOH, Linear, Programmatic (DSP, SSP)• Utilize MRI, ComScore & CCR research to strategically plan and launch high impact activations that resonate with luxury audiences • Constructed RFPs, evaluate proposals, negotiate rates & insertion orders while communicating with partners and managing campaign performance • Managed programmatic display video, custom digital executions, content sponsorships, brand collaborations, audio & podcast, CTV, Linear, Print, and OOH • Traffic media in Prisma, DoubleVerify (DV360), Flashtalking/Innovid; invoice clearance, billing management, media authorizations; schedule client meetings • Trained and mentored Junior Media Planners, Media Coordinators, and Assistant Media Planners, assisting with daily trainings, tasks, and understanding nuances needed to succeed in their role.
Education
Institute of International Education
Syracuse Abroad - Madrid
2022 — 2022
Syracuse University - College of Visual and Performing Arts
Minor
2019 — 2023
S.I. Newhouse School of Public Communications at Syracuse University
Bachelor of Science - BS
2019 — 2023
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.