Rupsha Das
Associate Site Merchandiser (OHL) @ Amazon | EX - Associate Analyst - Category @ Tenovia | PPO | Data Analysis | E-commerce Analytics | Category Management |
- Role
- Associate Site Merchandiser (On-contract) at Amazon
- Location
- Bengaluru, KA, IN
- LinkedIn followers
- 500 followers
About Rupsha Das
I am an e-commerce professional with 1.6 years of experience in site merchandising for…
Experience
Associate Site Merchandiser (On-contract)
Nov 2024 — Present · Bengaluru, IN
Project - Leviosa 2.0 (result :+79.9% GV*)1. Planning and creating a new wireframe (A/B testing)2. Using existing widgets to create unique designs for a new experience.3. Minimising clicks for a seamless shopping experience.4. Introducing new segments aligned with pricing strategy to showcase right products to the right customer.BAU responsibilities:1. Enhancing consumer journeys through a strategic VM of our virtual store.2. Working with different stakeholders closely to plan and execute different campaigns on our page (Home and Kitchen)3. Using data driven results to create strategy for different cohorts to achieve yoy goals - clicks and CTR.*1 customer landing on PDP (asin page)= 1gv
Education
National Institute of Fashion Technology India
Master of Fashion Management , Retail Management, Business studies
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