Rupesh Tayde
Product Marketing at AU Bank | IIM Visakhapatnam | Ex Placement Rep | Ex Publicis, Dentsu, House of Masaba - ABFRL
- Role
- Senior Manager - Product Marketing & Communications at AU SMALL FINANCE BANK
- Location
- Mumbai, MH, IN
- LinkedIn followers
- 500 followers
About Rupesh Tayde
Product Marketing | Digital Strategy | Growth | GTM | Gen AI Enthusiast Hi, I’m Rupesh Tayde — a data-driven product and digital marketing professional with 6+ years of experience across BFSI, OTT, Retail, FMCG, and E-commerce sectors. I’ve worked with leading agencies like Dentsu (iProspect) and Publicis Groupe (Performics India), and currently drive product communication and growth initiatives at AU Small Finance Bank. I specialize in: Product Marketing & GTM Strategy Integrated Campaign Management (ATL + Digital) SEO, Performance Marketing & Funnel Optimization Cross-functional Collaboration with Product, Tech & Creative Generative AI & Prompt Engineering for marketing innovation Whether it’s launching a new product, scaling a category, or crafting user-first communication, I bring an execution-first mindset with strategic clarity. I also actively leverage Gen AI tools to boost efficiency, content quality, and time-to-market. MBA – IIM Visakhapatnam | B.E. – Computer Science Built a 700K+ views Tech YouTube channel | Google Local Guide with 6M+ views
Experience
Senior Manager - Product Marketing & Communications
Sep 2024 — Present · Mumbai, IN
Education
Indian Institute of Management Visakhapatnam
Master of Business Administration - MBA
2022 — 2024
Ramrao Adik Institute of Technology
Bachelor of Engineering (B.E.)
Skills
- Research
- Ethical Hacking
- Customer Service
- Sql
- Java
- Public Speaking
- Project Management
- Leadership
- Positive Psychology
- Management
- Microsoft Office
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