Rupesh Sahu

About Rupesh Sahu

Driving Strategic Omnichannel Transformation in Pharma**I’m passionate about solving one of pharma’s biggest digital challenges: bridging the gap between strategic vision and operational execution. As an Omnichannel Integrator, I’ve built a career aligning digital touchpoints—from search to site to CRM—into a seamless, data-driven journey that serves both patients and HCPs with precision and purpose.At Sanofi, I led the transformation of fragmented digital efforts into a unified omnichannel strategy. I built the systems and processes that turned web performance data into actionable insights—fueling smarter search campaigns and enabling our content teams to deliver the right information at the right moment. The result: deeper engagement, greater efficiency, and measurable impact across key audiences.I lead cross-functional teams in SEO, Paid Search, Analytics, and Web Operations, mentoring talent and aligning their work with enterprise-level goals. My approach is collaborative, agile, and rooted in real-time data—because in pharma, relevance and timing are everything.I believe omnichannel success is more than a technical achievement—it’s a cultural shift. It requires vision, systems thinking, and the ability to bring diverse teams together under a shared strategy. That’s the kind of leadership I bring, and the kind I’m excited to scale at the next level.Core Competencies: Omnichannel Strategy | Performance Marketing (SEO/SEM)| Data Analytics & Insights | Web Operations | Patient & HCP Engagement | Cross-Functional Leadership | Digital Transformation | CRM Integration

Experience

1. Team Lead - Web and Social Media Operations

   Sanofi

   Dec 2024 — Present · Hyderabad, IN

Education

• Indian School of Business

  ELP -11, Business, Management, Marketing, and Related Support Services

• Vidhya Vardhaka College Of Engineering, Mysore

  Bachelor’s Degree, Electrical and Electronics Engineering

  2009 — 2013

Skills

• Wordpress
• Analytics
• Online Advertising
• Advertising
• Organic Search
• Ppc
• Link Building
• Management
• B2b
• Search Engine Marketing (Sem)
• Search Engine Optimization (SEO)
• Content Marketing
• SEO
• Smo
• Microsoft Office
• Blogging
• Lead Generation
• Social Media Optimization (Smo)
• E-Commerce
• Google Analytics
• Google Webmaster Tools
• Inbound Marketing
• Email Marketing
• Digital Marketing
• Html
• Google Adwords
• Marketing
• Content Strategy
• Marketing Strategy
• Online Marketing
• Web Analytics
• Integrated Marketing
• Social Media
• Sem
• Social Media Marketing
• Market Research
• Digital Strategy
• Keyword Research
• Team Management