Rupesh Singh
E-commerce Ads Specialist | Amazon Ads & Flipkart Ads Expert | Driving Growth on Quick Commerce Platforms (Zepto, Instamart, Blinkit)
- Role
- Ads Specialist at SleepyCat
- Location
- Gurugram, HR, IN
- LinkedIn followers
- 500 followers
About Rupesh Singh
I’m a Performance Marketing Specialist with proven expertise in Amazon Ads, Flipkart Ads,…
Experience
Ads Specialist
Apr 2025 — Present · Gurugram, IN
Amazon Ads: Achieved ROAS improvement from 4.6 to 7.5 within a month, improved BSR from 18th to 12th, and grew category share from 7% to 10%, significantly boosting brand visibility and sales.Flipkart Ads: Elevated Sleepycat’s brand position from 14th to 9th in the category, increased ads revenue by 225%, and improved ROAS by 8% through strategic bid optimization and campaign restructuring.Search Visibility (SOV): Increased organic SOV on Amazon from 5% to 7% and ad SOV from 9% to 12.5% across 90% of high-volume search queries; improved Flipkart ad SOV from 1.3% to 3.7% for similar top search queries.Quick Commerce (Zepto & Instamart): Achieved a 71% increase in revenue for the QC category through focused performance monitoring and effective campaign scaling.
Education
Institute of Management and Entrepreneurship Development (BVDU), Pune
Master of Business Administration - MBA
2019 — 2021
Kraftshala
Marketing launch pad 15
2023 — 2023
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