Rupelyn O.

WORK HISTORY

EDUCATION

SKILLS

ABOUT RUPELYN O.

A little about me:With almost 15 years of experience, I\'ve worked in communications, product and content marketing, and organized virtual and live events in both private and non-profit sectors. I excel at crafting and executing growth-focused marketing and communication strategies.I am a leader in building innovative live and virtual events + marketing strategies, with a proven track record in activation strategies, lead generation, session coordination, campaign implementation, and ROI analysis. I\'m a market-savvy leader and collaborative team member, constantly cultivating strong relationships with my content partners and orchestrating high-impact event campaigns to achieve tangible business outcomes. I like to call myself a creative event architect, who is skilled at generating engagement across in-person gatherings and virtual events such as workshops, webinars, roundtables and networking events.A little about my most recent role:I led CPSA\'s events and content marketing initiatives, focusing on webinars and virtual events, the top most valued member benefit across all segments. These efforts are instrumental in enhancing member retention, acquisition, and the delivery of valuable resources and benefits.In addition, I was a dedicated project and people manager, responsible for providing guidance and leadership to our Member Services function while fostering a positive and collaborative team culture.I am a true ISFP (Adventurer - Introverted, Observant, Feeling, Perceiving) and in personal time, I enjoy camping with my dog, exploring local restaurants, studying wine + cheese, and traveling the world.