Rupam Devnath

About Rupam Devnath

I don’t just build data systems - I build clarity, control, and confidence in decision-making.With 7 years in the data & analytics space, I operate at the intersection of business strategy, cloud architecture, and cross-functional leadership.Currently leading strategic data initiatives at Wipro for P&G across the GULF and Saudi markets, I’ve architected end-to-end solutions to modernize Trade Fund Management and Sales Deduction oversight - helping transform ambiguous data into aligned, actionable insight across distributors, categories, and regions.What sets me apart is my ability to bridge business goals with technical execution - whether it’s aligning with regional IT directors, designing secure Azure-based pipelines, or delivering KPI-rich BI control towers that guide promotional spend and performance.I’ve also shaped customer analytics and supply chain solutions at Affine Analytics for global brands like Sony and Blue Nile, and began my career at Citibank (via TCS), solving real-time ETL challenges in a high-stakes banking environment. Cloud Mastery: Azure (ADF, Databricks, Logic Apps, Power BI), AWS (Lambda, SES, S3) Domains Covered: CPG, Retail Promotions, Trade Funds, Sales Deductions, Banking, E-commerce Strengths: Solution Ownership | Leadership & Governance | Data Strategy | Stakeholder EngagementI believe that good data engineering doesn’t just move data - it moves business.Let’s connect if you’re in the data space, driving change, or just passionate about building what’s next.

Experience

1. Senior Software Engineer

   Wipro

   Dec 2022 — Present

   Designed and implemented end-to-end data solutions for P&G’s Trade Fund Management (TFM) domain, enhancing automation, reporting, and sales deduction management.Led the Sales Deduct Control Tower development for P&G Saudi, integrating promotion, shipment, and claims data using Azure Data Factory, Databricks, and Power BI for real-time visibility.Developed the GULF TFM Automation solution, enabling real-time distributor data ingestion, automated promotion approvals, SID management, and master data validation using Azure Functions, Logic Apps, and Databricks.Designed and maintained ETL pipelines for seamless data ingestion, transformation, and reporting, ensuring data integrity, security, and compliance.Built BI dashboards in Power BI to provide actionable insights on promotion performance, fund utilization, and sales deductions, empowering business users with data-driven decision-making.Delivered technical documentation, SOPs, infrastructure diagrams, and security protocols, leading the deployment and hypercare phases to ensure a smooth transition to production.

Education

• Maulana Abul Kalam Azad University of Technology, West Bengal formerly WBUT

  Bachelor of Technology - BTech

  2014 — 2018