Rupali Kushwaha
Digital Marketing Executive @Purple Brick Digital
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WORK HISTORY
Digital Marketing Executive @Purple Brick Digital
Gurugram, IN
EDUCATION
Indira Gandhi National Open University
Master of Arts - MA
Jain (Deemed-to-be University)
Master of Business Administration - MBA, Business Administration and Management, General
Bundelkhand University
Bachelor of Science - BS
ABOUT RUPALI KUSHWAHA
Most people choose between creativity and analytics.I got curious about both.I started my career writing blogs, social media posts, and brand storytelling across B2B and B2C spaces. Somewhere between keyword research, content calendars, and campaign reports, I realized I enjoy one thing the most, figuring out why something performs and how to make it perform better.Today, I work across content strategy, social media marketing, and performance campaigns. I plan campaigns, write scripts, build content strategies, collaborate with designers, and spend a slightly suspicious amount of time checking dashboards, CTRs, and engagement insights.I’m especially interested in content-led digital marketing, creator collaborations, and campaigns that connect culture, audience behavior, and data-backed decisions.
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