Ruoye Zhang
Economics graduate in marketing track of Cornell University | Aspiring Marketing Professional and BA | Experiences in marketing research, data analysis, social media marketing and outreach, and marketing campaign
- Role
- Market Research Intern at Procter & Gamble
- Location
- Ithaca, NY, US
- LinkedIn followers
- 500 followers
About Ruoye Zhang
Marketing Analyst with 1.5+ years of combined internship experience in market research…
Experience
Market Research Intern
Aug 2024 — Present · Beijing, CN
Led a data-driven product launch at Procter & Gamble, utilizing SWOT analysis, A/B testing, and targeted surveys to optimize campaign strategies. Collaborated with influencers and leveraged real-time data, resulting in a 5% higher engagement rate and a 3% increase in initial sales.
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