Rudy Koenig

About Rudy Koenig

Leader of Property Analytics - U.S. Property BrokingFull-timeDecember 2021 - Present As Leader of Property Analytics, I am responsible for working across U.S. regions within the National Property Practice to create and drive U.S. data and analytics agenda, and support new and expanded property program business with clients and prospects. Drive strategic initiatives including the Property Risk Analyzer, a digital application developed for clients that analyzes large data sets and enables them to make better insurance decisions within the context of their total cost of risk.Lead client-facing strategy and marketing initiatives across National Property Group, and in alignment with Aon National Sales Leadership.Partner with Property Broking Leaders to drive a Commercial Risk D&A strategy; keeping D&A on the agenda of employee meetings, leadership meetings, and client events.Develop robust property benchmarking and analytical reports for both internal strategic use Aon leadership and brokerage teams, as well as client-facing for clients and carrier partners.Attend leadership meetings with key carrier partners and represent Aon Analytics and Operations functions.Previous RoleMarketing leader with proven skills in marketing/sales strategy, interactive campaign marketing, web content strategy and process development for large corporations and associations.As Head of Commercial Risk Marketing, I was responsible for developing and executing strategies and programs that created lead generation, new client acquisition, and client penetration across the entire US Commercial Risk Solutions portfolio. Specific initiatives include digital strategy and campaigns, social media strategy, commercial risk marketing strategy and infrastructure & analytics. I previously led marketing activity for Aon\'s Global Risk Consulting, US, group as part of the Commercial Risk Solutions, a team of 700+ multi-discipline risk consultants focusing on risk management specialties ranging from property risk consulting (claims, business interruption, valuations, cat response, fidelity, cyber), casualty risk consulting (casualty TCOR, Laser diagnostic, claims, safety, ergonomics), analytics and ERM (actuarial, Aon Risk Maturity Index, business continuity), and captive management.Specialties- Marketing Strategy- Lead Generation and Relationship Building- Aon Risk Maturity Index - Creative Team and Vendor Leadership- Marketing Collateral / Branding- Practice and Sales Alignment- eNewsletters and Integrated Marketing Campaigns- Social Media- Webinars- Event Management

Experience

1. Leader of Property Analytics - U s Property Broking

   Aon

   Dec 2021 — Present · Chicago, IL, US

   As Leader of Property Analytics, I am responsible for working across regions within the National Property Practice to create and drive US data and analytics agenda, and support new and expanded property program business with clients and prospects. Core member of Broking/Analytics/Tech team to develop innovative Property Risk Analyzer platform that enables broker-led analytics to drive client insight for broking program decisions, renewal support and Total Cost of Risk (TCOR) optimization.Lead product innovation and efficient capital solutions across National Property Group.Research and develop multiple quarterly property market industry benchmarking reports to drive internal Aon understanding of market environment as well as provide market insights for clients and external audiences.Partner with Property Broking Leaders to drive a Commercial Risk D&A strategy; keeping D&A on the agenda of employee meetings, leadership meetings, and client events.Co-leader for development and strategy of the Aon Property Symposium, the world\'s largest gathering of risk executives and property underwriters devoted to driving program management decisions on client property programs.

Education

• University of Michigan - Ann Arbor

  BA, Marketing/Communications

  1984 — 1988

Skills

• Salesforce.com
• Event Management
• Collateral
• Call Center
• Integrated Marketing
• Advertising
• Lead Generation
• Marketing
• Online Marketing
• Leadership
• Team Leadership
• Strategic Planning
• Market Research
• Insurance
• Strategic Communications
• Strategy
• Webinar Development
• Analytics
• Marketing Strategy
• Property & Casualty Insurance
• Risk Management
• Management