Ruby Ghabboun

About Ruby Ghabboun

Data Analyst with Expertise in Data Visualization, Analytics, and Database management…

Experience

1. Business Intelligence Developer

   Dale WorkForce Solutions

   Jan 2025 — Present

   Designed and implemented comprehensive, real-time analytics systems for a major cruise line that provided critical business insights and drove datainformed decision-making across the organization. Engineered and deployed sophisticated data pipelines, integrating massive, complex datasets from a multitude of sources, including Adobe Analytics, internal booking platforms, and third-party agent networks. Developed and maintained interactive business intelligence dashboards that were instrumental in monitoring key performance indicators, identifying market trends, and optimizing revenue streams. • Led the end-to-end design, development, and deployment of a comprehensive Revenue Cycle Management (RCM) dashboard in Power BI. This system, featuring over 50 interactive views ranging from pages to bookmarks, provided unprecedented visibility into key financial metrics, including Gross-to-Net AR Ratio, Net Revenue vs. Cash, Cost to Collect, Charge Lag, Bad Debt, Days Revenue Outstanding (DRO), AR Aging, and Credit Conversions. The dashboard integrated data from a complex semantic model, enabling proactive management of the entire revenue cycle. • Mastered and implemented the full spectrum of Power BI capabilities to create highly interactive and user-friendly dashboards. Utilized advanced features and complex DAX measures to deliver a seamless and intuitive user experience. • Established and maintained a robust project management framework, including detailed requirements documentation, user manuals, and formal change control processes and source control best practices. Developed and delivered user training materials and “tipsheets” to ensure successful adoption and utilization of the analytics tools.

Education

• University of Miami

  Associate's degree, Data analytics

• Princess Sumaya University for Technology

  Bachelor's degree, e-marketing and social networks