Ruby Sparks
Director of Strategy & Business Development | 💡 Marketing Innovator | 🤝 Building Client Success in Tech & Healthcare
- Role
- Director, Strategy & Business Development Microsoft at Concentrix Catalyst
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Ruby Sparks
As a Director of Strategy and Business Development, I leverage my extensive experience in…
Experience
Director, Strategy & Business Development Microsoft
Jan 2022 — Present
Drove business development, securing growth and forging strong client bonds, directly driving $2M in sales• Managed 20+ diverse and cross-functional team members (Marketing Analytics, Market Research, Go To Market Strategy, Thought Leadership), ensuring high-quality deliverables, and strict adherence to client timelines• Identified and captured key business opportunities, enhancing company revenue and client portfolio• Partnered with experts to devise solutions that resonated with clients, bolstering approval rates and project acquisition• Supported wide-ranging company initiatives, aligning project contributions with overarching goals• Orchestrated team efforts towards stellar project execution, upholding a benchmark of excellence• Ensured transparency and continuity in operations through comprehensive project management and reporting• Cultivated and expanded multi-million-dollar client accounts, demonstrating resilience in a fluctuating economy• Steered marketing strategy and product launch projects, from inception to realization, across diverse market segments• Instituted social listening and analysis methodologies for enhanced audience understanding and engagement• Created and managed processes for Tier 1 – Tier 3 product launches across marketing and engineering teams• Developed and facilitated thought leadership methodology, leading to new client acquisitions and impactful thought leadership pieces for multiple products and categories (security, cloud, AI), covering research, story development, copywriting, and brand-specific design
Education
Whitman College
Bachelor of Arts (B.A.), Asian Studies
2004 — 2008
UW Foster School of Business
Master of Business Administration (MBA)
2012 — 2014
Doshisha University
Asian Studies, Japanese language and culture
2006 — 2007
Skills
- Entrepreneurship
- Strategy
- Recruiting
- Customer Service
- Sales
- Marketing Strategy
- Sales Management
- Event Management
- Team Building
- Management
- Team Leadership
- Project Management
- Leadership
- Marketing
- Leadership Development
- Analysis
Find verified contacts for anyone on LinkedIn
Unifers gives sales teams verified emails and direct dials, enriched profiles, and outreach that lands in the inbox.
Free plan included · No credit card required
This profile is compiled from publicly available professional sources. Unifers is not affiliated with or endorsed by LinkedIn. Request removal of this profile.