Ruby Nisenbaum

About Ruby Nisenbaum

I am a Psychology and Human Services student at Northeastern University with a deep passion for understanding human behavior and helping others. My empathetic nature allows me to connect with people on a meaningful level, whether it’s working collaboratively with a team or ensuring customer satisfaction in fast-paced environments.I thrive in busy settings where I can use my strong written and verbal communication skills to foster connections, solve problems, and contribute to a positive atmosphere. Teamwork is one of my core values, and I enjoy collaborating with others to achieve shared goals while maintaining a focus on delivering excellent customer experiences.As I advance in my studies and career, I am eager to apply my academic knowledge and interpersonal skills to roles that emphasize human connection, support, and service. I am committed to making a positive impact in any environment where people are at the heart of the mission.

Experience

1. Social Media Content Creator

   TikTok

   Dec 2023 — Present

   Create short-form video content for a growing TikTok audience, focusing on lifestyle, college life, fitness, travel, and mental health. Built an authentic brand voice while collaborating with companies to deliver engaging, on-trend content.Key Responsibilities and Achievements • Received and promoted PR packages from multiple companies in health, wellness, beauty, and lifestyle industries • Created original UGC and sponsored posts for brands, aligning with campaign goals and social media strategy • Developed, edited, and published 3–5 videos weekly using CapCut and in-app tools • Monitored trends, audience engagement, and analytics to optimize content performance • Collaborated with brand teams to meet deliverables, deadlines, and creative direction • Crafted relatable and community-driven content, fostering high engagement and loyal followership • Cross-promoted content on Instagram and other platforms to maximize reach

Education

• Northeastern University

  Human Services and Psychology Major | Political Science Minor

  2024 — 2028

• Georgetown Middle High School

  High School Diploma