Ruby Bui
Client Services Manager @YouGov
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WORK HISTORY
Client Services Manager @YouGov
Toronto, ON, CA
EDUCATION
University of Bradford
Bachelor's degree, Marketing/Marketing Management, General
Western Sydney University
Master of Business Administration (M.B.A.), MBA
ABOUT RUBY BUI
Ruby brings nearly a decade of expertise in strategy development, consumer insights, and business analytics, with experience spanning both B2B and B2C segments in the CPG industry across APAC and North America. She excels in deriving strategic insights and solutions from complex datasets to address business challenges such as sales strategy, consumer behavior, segmentation, brand performance, and forecasting, utilizing both quantitative and qualitative methods.Ruby often takes the lead in solution design, project management, data analysis, reporting, and visualization, ensuring comprehensive end-to-end services for local and regional projects. She holds a Bachelor\'s degree in Marketing, an MBA (awarded through a full scholarship), and several certifications in Data Analytics.Programing language: SQL, Python, Power Query in ExcelDatabases: PostgreSQL, Google Analytics, SalesforceVisualization: Power BI, PowerPoint, Locker Studio
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