Ruben Luna

Role
Creative Director, Owner Founder at Workshop Underground
Location
Philadelphia, PA, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Ruben Luna

EXPERIENCED PRODUCT MERCHANDISING LEADER Jewelry & Watches - luxury, designer, department stores, licensing, private label, specialty Goal-oriented merchandising strategist adept at driving sales and profitability through innovative product offerings in omni-channel settings. Blend of data-driven analysis and refined taste to craft distinctive, market-relevant products. Deep understanding of diverse customer segments in dynamic lifestyle-driven markets. Sharp trend-spotter with a knack for swiftly applying market trends to diverse product categories and brands. • Product Development & Design – achieve cost/gross margin targets & adhere to aggressive timetables. • Category & Assortment Planning – across multiple sales channels with varying customer needs. • Operational & Process Improvement – develop long-term strategies with day-to-day operations.

Experience

  1. Creative Director, Owner Founder

    Workshop Underground

    Jan 2015 — Present · Philadelphia, PA

Education

  • New York University - Leonard N. Stern School of Business

    MBA

  • Columbia University in the City of New York

    BA

Skills

  • Jewelry
  • Lifestyle Brands
  • Photoshop
  • Product Design
  • Product Launch
  • Trend
  • Luxury Goods
  • Brand Development
  • Environmental Design
  • Strategic Planning
  • Apparel
  • Product Development
  • Visual Merchandising
  • Merchandising
  • Strategy
  • Inventory Management
  • Adobe Creative Suite
  • Fashion
  • Textiles
  • Forecasting
  • Pricing
  • Creative Direction
  • Private Label
  • Wholesale
  • Brand Management
  • Marketing Strategy
  • Marketing
  • Retail
  • Leadership
  • Management
  • Marketing Event Planning
  • Trend Analysis
  • Styling
  • Fashion Design
  • Lifestyle Photography
  • E-Commerce

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Ruben Luna — Creative Director, Owner Founder at Workshop Underground in Philadelphia, PA, US | Unifers