Bob Little
Marketing ♦ Product Strategy ♦ Leadership
- Role
- Advisor at Culytics
- Location
- Walla Walla, WA, US
- LinkedIn followers
- 500 followers
About Bob Little
I am a proven marketing and product strategy executive for growing technology enabled…
Experience
Advisor
Feb 2019 — Present · San Jose, CA, US
CULytics provides expert advice to help the Credit Union community maximize the value of their data and drive real outcomes. As an Advisor, I provide guidance to our member organizations in developing and implementing digital marketing programs, leveraging data to drive improved organizational performance and developing data management programs to ensure good governance and compliance. I design and deliver workshops and lead in depth consulting engagements to ensure credit unions achieve success with their digital and data driven initiatives.
Education
Tennessee Technological University
BS, Pharmacy Science
1978 — 1982
Christian Brothers University
Information Technology Management
1993 — 1995
Skills
- Competitive Analysis
- Selling
- Start-Ups
- Program Management
- Strategic Planning
- Executive Management
- Solution Selling
- Business Planning
- Salesforce.com
- Sales Enablement
- Professional Services
- Saas
- Product Launch
- SEO
- Marketing Communications
- Sales
- Thought Leadership
- Negotiation
- Product Marketing
- Social Media Marketing
- Consulting
- Software as a Service (Saas)
- Business Development
- Digital Marketing
- Mergers & Acquisitions
- Business Alliances
- Business Intelligence
- Management
- Product Management
- Product Development
- Crm
- Marketing
- Integrated Marketing
- Team Leadership
- Business Process Improvement
- Go-to-Market Strategy
- Strategy
- Budgets
- Cross-Functional Team Leadership
- Marketing Strategy
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