Rana Srour
Influencer Marketing | Digital & Social Media Marketing| Product Marketing | Brand Strategist
- Role
- Senior Client Success Manager at Obviously
- Location
- Ann Arbor, MI, US
- LinkedIn followers
- 500 followers
About Rana Srour
I am a driven, highly creative Bilingual Social and Influencer Marketing Strategist respected for developing record-breaking marketing campaigns for industry leaders, including Coca-Cola, SOUR PATCH KIDS, McCormick Spices, L’Oréal, and OREO. My track record includes leading upwards of $1M of business in competitive, post-COVID markets. Collaboration is critical, and I am committed to working cross functionally to exponentially grow revenue and brand awareness through innovative online concepts and strategies. I enjoy owning the entire influencer strategy lifecycle and delivering multi-faceted insights, methods, and tactics surrounding multi-channel product management, technology, branding, sales, influencer management, campaigning, and new business development. I am an out-of-the-box thinker committed to making continuous improvements in product management, influencer marketing and coordination, and marketing strategy to enable growth and overall success.Educational qualifications include a Master of Science in Marketing Research from Michigan State University, combined with a Bachelor of Business Administration in Marketing/Accounting from University of Michigan – Dearborn. My key skills and expertise include: Influencer Marketing, Marketing Strategy, Program Management, Strategic Planning & Design, Forecasting/Optimization, Business Intelligence, Analytics/Process Analysis, Marketing/Influencer Campaigns, Client Relationships, Continuous Improvements, Team Leadership, Consumer Insight.I look forward to connecting with you! You can reach me at r•••••••@gmail.com
Experience
Senior Client Success Manager
May 2024 — Present
Education
University of Michigan-Dearborn
Bachelor of Business Administration (BBA), Marketing
2008 — 2013
Michigan State University
Master's Degree, Marketing Research
2014 — 2016
Skills
- Marketing
- Sales
- Global Marketing
- Leadership
- Competitive Analysis
- Public Speaking
- Marketing Communications
- Hospitals
- Direct Marketing
- Integrated Marketing
- Market Research
- Strategic Planning
- Product Marketing
- Management
- Brand Management
- Marketing Strategy
- Market Planning
- Healthcare
- Product Launch
- Segmentation
- Customer Service
- Marketing Management
- Market Analysis
- Social Media Marketing
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