Rob Robertson

Star Brands Asia

Role
Founder & CEO at Star Brands Asia
Location
Princeton, NJ, US
LinkedIn followers
500 followers
General Business & ManagementView LinkedIn profile

About Rob Robertson

I began study of Mandarin in 1981, and have lived and worked professionally in China for…

Experience

  1. Founder & CEO

    Star Brands Asia

    Apr 2009 — Present · Shanghai City, CN

Education

  • The Wharton School

    MBA, Marketing

    1988 — 1989

  • The University of British Columbia

    BA, Asian Studies

    1981 — 1985

Skills

  • Competitive Analysis
  • Strategic Planning
  • Business Planning
  • Product Launch
  • International Business
  • Brand Development
  • Marketing Communications
  • Negotiation
  • Marketing Management
  • Market Analysis
  • Product Marketing
  • Business Development
  • Mergers & Acquisitions
  • Chinese
  • Consumer Products
  • Management
  • Team Building
  • Product Development
  • Marketing
  • Strategy
  • E-Commerce
  • Retail
  • B2b
  • Brand Management
  • Marketing Strategy
  • P&L Management
  • Leadership
  • Market Research
  • International Marketing
  • Advertising
  • International Sales
  • New Business Development
  • Sales Management
  • Cosmetics
  • Change Management
  • Pricing
  • Sales

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Rob Robertson — Founder & CEO at Star Brands Asia in Princeton, NJ, US | Unifers