Roy W. Smolens

About Roy W. Smolens

With over 15 years of experience, I am passionate about the intersection of internal communications, marketing communications, and social impact in the higher education, science, and technology sectors. From shaping global communications campaigns to creating hands-on, effective content and managing multicultural events, my career has been defined by a deep commitment to connecting people with purpose-driven content and innovative ideas.I thrive on creating impactful, cost-conscious strategies and campaigns that resonate with diverse audiences. Whether it’s consulting on a new strategy or coordinating an event from the ground up, I am a meticulous and dedicated professional who delivers results.Specialties: Results-oriented; Global Higher Education Alliance Partnership Relations; Continual Learner & Curious Mindset; Impactful Communications & Marketing; Technology-Science-Engineering Event Development, Strategy & Facilitation; Brand Storytelling; Effective Oral, Written, Web, Digital, Social Media Content Creation

Experience

1. Internal Communication Specialist and Esl Program Lead

   Arizona Language Center

   Sep 2024 — Present · Mesa, AZ, US

   1099 contract. Serving as emergency, back-fill cover for international startup. Organized, proactive, and detail-oriented author of training content, assess ESL curriculum aimed at University interpreter/ translator training, support internal communications, and generate HR training reports. Collaborate with students, translators/interpreters from diverse cultures, backgrounds, and university HR training teams. Support client relationship via internal portal and AZLC website, ensuring cohesiveness of training.• Author and optimize photo and video content for internal portal and social channels, achieving a 35% higher click-through rate than previous year benchmarks and contribute to a 27% year-over-year subscription growth.• Lead the digital transformation of photo and video cloud-based editorial workflow, implementing AI-assisted content analysis tools that reduce online publication time by 40% while maintaining 99.8% accuracy across all social platforms and internal student portal.

Education

• Naperville Central High School

  H.S. Diploma

• Glasgow Caledonian University

  PhD, Organizational Behavior & Industrial Relations

  2001 — 2003

• Arizona State University

  BA, Spanish

  1981 — 1986