Roy Rodenstein

About Roy Rodenstein

Advisor/seed angel FlyWire (Nasdaq:FLYW), Presto, JoyTunes, Rapportive (acq. LinkedIn), Crashlytics (acq. Twitter).Co-founder Going.com (acq. AOL), SocMetrics (acq. IDEX), HackerAngels.HCI researcher at Xerox PARC and AT & T Labs. MIT and Georgia Tech CS grad.I love helping founders!

Experience

1. Co-founder

   Socmetrics, Inc

   Jan 2011 — Present

   Co-founder and President of SocMetrics, the leading influencer identification and engagement tool for agencies and brands to win more new business, create proposals and marketing campaigns more efficiently, and monitor competitive standing in key segments by engaging industry-specific influencers in social media. Leading agencies like Digitas, Edelman, Shift and Ogilvy have benefited from our unique Topical Influencer capabilities.TrueLens is the first solution for marketers that creates a living, breathing customer record by bringing social insights linked to the CRM database. We help loyalty marketers by enriching their data with interest, intent, influence and brand affinity data that can be leveraged for Segmentation, Retention, Upsell and Acquisition. TrueLens is a division of SocMetrics.

Education

• Massachusetts Institute of Technology

  MS, Media Arts and Sciences

  1998 — 2000

• Georgia Institute of Technology

  MS, Computer Science

  1997 — 1998

• Georgia Institute of Technology

  BS, Computer Science

  1994 — 1997

Skills

• Mobile Devices
• Competitive Analysis
• Start-Ups
• Crm
• Go-to-Market Strategy
• Online Marketing
• Product Marketing
• Social Media
• Sem
• Product Development
• Enterprise Software
• Analytics
• Business Strategy
• Saas
• Social Media Marketing
• Business Development
• Digital Marketing
• Lead Generation
• Mobile Applications
• Strategy
• SEO
• Strategic Partnerships
• User Experience
• Fundraising
• Marketing Strategy
• Management
• Product Management
• Entrepreneurship