Roy Cerrillo
Paid Media, Digital Strategy, Programmatic, Data Analytics, Paid Social Media, PPC, Email Marketing, Video Advertising
- Role
- Sr Media Planner Buyer at Decode
- Location
- Houston, TX, US
- LinkedIn followers
- 500 followers
About Roy Cerrillo
Roy Cerrillo is a passionate, results-driven Digital Marketing Consultant with a reputation for delivering expertise in Digital Strategy, Data Analytics, Web Development, PPC, SEO, Programmatic Advertising, Paid Social Media, Email Marketing, and Video Advertising. Roy maintains a proven track record of supporting all aspects of digital marketing and product production to develop and execute strategic online marketing plans and implement successful campaigns. He’s proud to have earned respect as a motivational, forward-thinking leader and collaborator who guides team members in strengthening sales and marketing sectors to lead in competitive markets and deliver unique online concepts and strategies. As an out-of-the-box thinker, Roy remains fully committed to utilizing competitive analysis, market research and statistical surveys to assess business plans and provide solutions that foster growth and increase productivity.Roy currently leverages his talents to generate a consistent client base by working with companies, including Khera Marketing and LHT Media, to develop customer-friendly websites and utilize innovative strategies to draw in more traffic. To increase audience growth, he performs strategic analysis on the clients’ current business processes, workflow, digital presence while providing insight into digitizing their business model. He also has delivered a high volume of marketing projects for multiple clients by developing, presenting, and implementing digital marketing strategies, schedules, assets, and budgets. Roy’s previous professional accomplishments include contributions to High 5 Media Partners and the Hearst Corporation. In addition to my professional achievements, Roy possesses exemplary educational qualifications, including a Master’s in Digital Marketing from Hult International Business School, combined with a Google Ads certification. I am also working on my HarvardX certificate on Data Science.If you would like to contact Roy, he can be reached at R••••••••@gmail.comSkill ProficienciesHTML (Basic), DFP, SSP, DMP, Analytics, Programmatic Display, Paid Social Media, Email Marketing, Content Marketing, Geofence, Zone Mobile, PPC, SEO, Video Advertising (OTT, Pre-Roll, Paid Social Media), Presentations, B2C, B2B, Strategic Communications, Presentations, Local, National and International Digital Campaigns
Experience
Sr Media Planner Buyer
Jan 2022 — Present · Houston, TX, US
Education
Loyola University New Orleans
Bachelor of Arts, Major: Mass Communications/Advertising Minor:Film Studies
2006 — 2009
Hult International Business School
MDM, Digital Marketing
2010 — 2011
Skills
- Experience in Marketing and Advertising
- Experience in Team Work and Independent Environments
- • Provides Meeting Coordination for Organization and Cross-Functional Teams
- • Experienced Communicator in Multi-Cultural Environments
- • Conducting Local and International User Surveys and Brand Market Research
- • Set Up and Analyzed Five Second Usability Testing & Website Usability Testing
- • Design and Review Web Content and Style Designs for Better Customer Usability
- Social Media
- Market Research
- Digital Marketing
- Digital Media
- Email Marketing
- Online Marketing
- SEO
- Social Media Marketing
- Advertising
- Marketing Strategy
- Google Analytics
- Marketing
- Online Advertising
- Public Relations
- Blogging
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