Rounak Singh Rajput
Digital Marketing & Community Builder | Content-Led Growth (YouTube: 15K+ Subs, 9M+ Views) | Marketing & Growth Analyst | Marketing Strategy & Content Executive | Analytics & Performance
- Role
- Digital Marketing & Content Creator at YouTube
- Location
- Pune City, MH, IN
- LinkedIn followers
- 500 followers
About Rounak Singh Rajput
Marketing and digital execution professional with hands-on experience across B2B institutional marketing and content-led growth. Interned at SAIL – Rourkela Steel Plant, contributing to secondary steel product marketing, online forward auctions (OFA), bid evaluation, pricing analysis, and demand assessment within a structured PSU sales environment.Built and scaled a monetized YouTube channel to 15K+ subscribers and 9M+ views by applying data-driven content strategy, audience analysis, SEO optimization, and performance tracking. Worked with multiple consumer brands on affiliate and sponsored campaigns focused on reach, engagement, and conversion outcomes.Backed by a PGDCA with practical exposure to MS Excel–based data analysis, business reporting, accounting fundamentals, and working knowledge of Tally Prime and CRM concepts. Interested in marketing roles that value execution quality, analytics-driven decision-making, and measurable business impact.
Experience
Digital Marketing & Content Creator
Feb 2021 — Present · IN
Built and scaled a niche YouTube channel to 15K+ subscribers and 9M+ total views through data-driven content strategy, audience analysis, and SEO optimization.• Planned and executed content calendars focused on reach, retention, and conversion metrics.• Analyzed YouTube Analytics (CTR, watch time, audience retention) to optimize titles, thumbnails, and content formats.• Executed affiliate and brand-collaboration campaigns aligned with performance and monetization goals.• Worked with consumer brands on product-led content to support visibility, engagement, and sales outcomes.
Education
Government Autonomous College, Rourkela
Bachelor of Commerce (Honours ) - BCom , Commerce
Rourkela Institute of Computer Education (RICE)
Post Graduate Diploma, Computer Applications (PGDCA)
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