Ilja Rotelli
Global Head of Business Development & Investment, Amazon Games | Ex Riot, Blizzard, Wizards of the Coast.
- Role
- Global Head of Bd at Amazon Game Studios
- Location
- Seattle, WA, US
- LinkedIn followers
- 500 followers
About Ilja Rotelli
Game industry leader with 30+ years of cross-disciplinary expertise, specializing in investment, game publishing and strategic partnerships. Secured global publishing agreements for titles and led publishing initiatives for the top global franchises in gaming, including League of Legends, Diablo, World of Warcraft, Tomb Raider, Magic: The Gathering, Dungeons and Dragons, Pokémon, Lost Ark, Lord of the Rings and New World. Founded and launched Blizzard Esports, as creator of the World Championship Series for StarCraft 2.
Experience
Global Head of Bd
Oct 2022 — Present · Seattle, WA, US
Led the strategy and execution of Amazon\'s partnership strategy, overseeing the global BD team and managing Amazon Games\' approach to 2nd and 3rd party publishing. Managed the greenlight process, including sourcing, internal review, playtesting, focus groups, negotiation, investment brief, due diligence, legal review, and final go/no-go decisions. Successfully signed deals for global publishing rights for Tomb Raider, Lost Ark, Lord of the Rings, Throne and Liberty, Blue Protocol, King of Meat, Disruptive Games, and other unannounced titles.
Education
Università degli Studi di Trieste
Economics
1990 — 1996
UWCAD
International Baccalaureate, Economics
1988 — 1990
Skills
- Marketing
- Product Management
- Content Management
- Mobile
- Digital Marketing
- Digital Media
- Promotions
- Trading Cards
- Marketing Communications
- Corporate Branding
- Social Media Marketing
- Global Marketing
- Internet Strategy
- Online Marketing
- Role Playing Games
- Web Strategy
- Program Management
- Video Games
- Brand Development
- Email Marketing
- Web Content Management
- Web Analytics
- Online Gaming
- New Media
- Brand Management
- User Experience
- Content Strategy
- Marketing Strategy
- Company Branding
- Brand Architecture
- Web Development
- Event Management
- Digital Strategy
- Web 2.0
- Public Relations
- Brand Loyalty
- Social Media
- Team Management
- Event Planning
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