Wendy Ross
Consumer-FIRST Marketing Leader Driving Results Across Financial Services, Sports & Entertainment, and CPG Brands
- Role
- Marriott Cobrand Head of Brand Media, Advertising, Pr, Events, and Sponsorships at JPMorganChase
- Location
- Wilmington, DE, US
- LinkedIn followers
- 500 followers
About Wendy Ross
Wendy Ross has over twenty years of progressive general business and marketing experience in the Sports and Entertainment, Consumer Packaged Goods, Financial Services, and Management Consulting industries. Wendy has held various leadership positions at the Washington Commanders, the WTA (Women\'s Tennis Association), The Cleveland Cavaliers, American Express, Kraft Foods, and Procter & Gamble, among other noteworthy organizations.A passionate brand builder who always keeps the Consumer (the Fan) top of mind, Wendy has successfully led numerous strategic product launches, go-to-market, and consumer acquisition/engagement/retention strategies for many well-known brands.
Experience
Marriott Cobrand Head of Brand Media, Advertising, Pr, Events, and Sponsorships
Feb 2023 — Present
Education
University of Michigan - Stephen M. Ross School of Business
MBA, Marketing and Corporate Strategy
2004 — 2006
Morgan State University
B.S., Business Management, Business Management; Sports Administration
Skills
- Market Research
- Segmentation
- Marketing
- Market Planning
- Brand Management
- Cross-Functional Team Leadership
- Marketing Strategy
- Consumer Products
- Budgets
- Management
- Product Management
- Strategic Planning
- Marketing Research
- Public Relations
- Strategy
- Business Strategy
- Leadership
- Competitive Analysis
- Customer Insight
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