Ross Ferraro
Mobile App Data Strategy Analyst at Abercrombie & Fitch Co.
- Role
- Associate Analyst - Data Strategy at Abercrombie & Fitch Co.
- Location
- Columbus, OH, US
- LinkedIn followers
- 500 followers
About Ross Ferraro
My name is Ross Ferraro and I am currently a part of Abercrombie & Fitch\'s Data Strategy…
Experience
Associate Analyst - Data Strategy
May 2024 — Present · Columbus, OH, US
My role is engaging with our developers to lay the foundation for the analytics team to uncover actionable insights and opportunities for the organization. I also ensure new and existing features are tracked properly in a multitude of data platforms, ensure data is flowing to the correct partners, and define processing for end-to-end analytics tracking between multiple teams.I have gotten familiar with Adobe Analytics (specially Workspace, Assurance, and Processing Rules), created data connectors in Branch for various Ad Partners, Cordial configurations for push notifications, and Radar for location-based event tracking. All ensuring proper data collection practices and with the utmost concern for our users privacy.
Education
Ohio University
Management Information Systems, Business Analytics
2018 — 2022
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