Ross Albu

About Ross Albu

I am a senior sales leader with over 25 years of experience in industrial automation, electrical components, and enclosure solutions, with a proven track record of building high-performing teams and driving consistent growth across the western US region and nationally.Currently serving as Regional Vice President, Pacific Region at Rittal North America, I am focused on strengthening customer partnerships, expanding market presence, and delivering innovative solutions that help OEMs and end users succeed in fast-moving industries like semiconductor, packaging, food & beverage, renewable energy, and EV infrastructure.Throughout my career, I’ve held leadership roles with global organizations such as Keyence, Rittal, Patlite, Littelfuse, and Carlo Gavazzi, where I led both direct and channel sales teams, established strategic OEM relationships, and consistently delivered double-digit growth. My mechanical engineering background (automotive emphasis) gives me the technical foundation to understand customer challenges and align the right solutions with their needs.If you’re working on a project where Rittal can provide value, I’d love to connect.

Experience

1. Regional Vice President

   Rittal LLC

   Aug 2025 — Present · Los Angeles, CA, US

   Responsible for leading sales and business development across the Pacific Region, with a focus on driving growth in industrial automation, OEM, and end-user markets, supporting channel partners and strategic accounts, expanding market presence and customer engagement across key industries, building and coaching high-performance sales teams, and delivering innovative enclosure and infrastructure solutions to meet customer needs.

Education

• California State University, Northridge

  BSME, Mechanical Engineering

Skills

• Business Development
• Motion Control
• Negotiation
• Sales
• Culture Development
• Product Launch
• Engineering
• International Sales
• Sales Operations
• Pricing Strategy
• Cross-Functional Team Leadership
• P&L Management
• Solution Selling
• Sales Process
• Account Management
• Direct Sales
• Pricing
• B2b
• Key Account Development
• Corporate Culture
• Management
• Product Management
• Project Management
• Strategic Planning
• Automation
• Product Marketing
• Plc
• Consultative Selling
• Leadership
• Manufacturing
• Competitive Analysis
• Selling
• Training
• Customer Satisfaction
• Sales Management
• New Business Development
• Product Development
• Industrial Control
• Channel Partners
• Key Account Management