Ross Ozburn

About Ross Ozburn

I\'ve partnered with clients to unlock the power of digital analytics through effective tag implementation and insightful web analysis. At Further, I collaborate with brands like Franklin Templeton, Coca-Cola, Chick-fil-A, and others to create data-driven strategies and analytics solutions that inform their decision-making. Leveraging my skills in HTML, project management, and Google Analytics, I deliver tailored reports, dashboards, and A/B testing that enhance client engagement and drive digital growth.

Experience

1. Analytics Platform Engineer

   Further

   Jan 2020 — Present · Atlanta, GA, US

   My role included:• Implementing digital analytics (Adobe Analytics and Google Analytics), e-commerce, and media tags through tag management tools (Launch and GTM).• Developing and executing A/B tests.• Creating reports and dashboards that help analyze site data.• Consulting with digital teams to design measurement plans that align with site KPIs.• Work with my client\'s developer team to implement industry-standard data layers.• Trained clients and coworkers on analytics technologies.I’ve worked on clients such as Franklin Templeton, Johnson & Johnson, Coca-Cola, Chick-fil-A, CoStar, Omni Hotels, and others

Education

• Auburn University

  Bachelor of Science (BS), Interdisciplinary Studies

  2008 — 2013

Skills

• Google Adwords
• Public Relations
• Social Media
• Marketing
• Sem
• Research
• SEO
• Sales
• Online Marketing
• Social Networking
• Social Media Marketing
• Blogging
• Microsoft Excel
• A/B Testing
• Google Analytics