Ross Cranston

Community Engagement Manager @Sharonview Federal Credit Union

Charlotte, NC, US

Develop and execute comprehensive engagement strategies to enhance community relationships and increase brand awareness. • Lead and coach branch managers in key markets to maximize their performance in community involvement and membership engagement initiatives. • Cultivate strong relationships with community organizations, schools, and businesses to identify partnership opportunities and collaborative initiatives.• Create and present customized financial literacy workshops and resources.• Manage corporate sponsorships, community outreach campaigns, and member appreciation events to promote Sharonview’s presence in the marketplace.• Collaborate with marketing teams to develop impactful messaging and customized branding materials for sponsorships and events.• Liaison between community engagement activities and Sharonview employees, facilitating a team approach for event participation, volunteering, and donation drives.

Siena College

B.S.