Ross Alvord

About Ross Alvord

Joan Didion wrote “We tell ourselves stories in order to live.” Telling stories is what I\'ve built my career on - using carefully-considered and impactful words to extract the strongest appeal from any kind of content. I specialize in ideas and language that both captivates and cracks up viewers, brings characters and brands to life, and presents plans that lead to award-winning, memory-making campaigns.I’ve worked on every aspect and platform in media, including television, streaming, social, digital, and live events. My years of experience have left me with many beliefs that define how I work. I believe in the power of a consistent editorial voice. I believe in truth and kindness when dealing with colleagues. I believe that every member of a team is capable of valuable ideas. I believe you can make an important statement using 4 words instead of 8. I believe the best ideas are borne from inclusiveness and collaboration. I believe every character and story is capable of a deep connection with an audience. I believe a good fart joke can be as valuable as a good Positioning Statement (and vice versa).I believe these are all things I can help achieve.

Experience

1. Senior Director of Creative Strategy

   Scholastic

   Dec 2025 — Present · New York, NY, US

Education

• Flagler College

  Bachelor of Arts - BA, Communications, Theatre, English

Skills

• New Media
• Social Media
• Creative Direction
• Digital Media
• Writing
• Entertainment
• Storytelling
• Editorial
• Television
• Producing
• Content Strategy
• Broadcast Television
• Film
• Video Production
• Video
• Broadcast