Roshan Kootian

WORK HISTORY

EDUCATION

ABOUT ROSHAN KOOTIAN

Executive Cluster Head of one of the leading TV and Sports business for Z with a demonstrated history of working in the entertainment industry for two decades. Skilled in Leadership, Media Sales, Business Development Management, Key Account Management, Brand Development, Relationship Management, Team Management, Sales Process, Decision making, Negotiation, Business Networking, Creating New Opportunities. Currently, Spearheading the Maharashtra Cluster of channels. Strong Sales professional who believes in ROI graduated from Mumbai University, Management courses from Entrepreneurship Development Institute of India, Havard MM and PGDM for IIM Nagpur.CERTIFICATIONS Implemented first ever Mind Measure deal for Zee Network helped L\'Oréal to improve mind measures scores with the help of Influencers.Created customized solution for P&G brand Vicks & Gillette to improve sales with the help of content integration and influencersHelped Tata Commercial vehicle to improve sales and TOM awareness in Maharashtra.Helped brands like Sapat, Pagarbook app, Bajaj Consumer, LOreal and P&G for creating influencer lead campaigns.Created solutions for real estate developers when they were struggling to get ROI from print. Helped brands like Lodha, Puranik, Chavan Group to grow sales lead generation by 50%Won Best Employee for Accountability for Results for Network Sales team & showing the highest \'revenue growth.Have successfully expanded the client base on the platforms by bringing varied new clients on board. Have been awarded best Salesperson for Zee Network 2018 and H1 for 2024First ever successful shopping festival on Linear in 2019.Effective QR code innovation for the first time on Linear.Have also been awarded for creating best sales success story for highest ever growth on Zee TalkiesCreated award winning 3 new IP shows for Zee Network (Chef Vs Refrigerator, Laav Rey tey Video, Zee Yuva Sanman)Chef Vs Refrigerator : India\'s unique cookery show fires the imagination of two chefs as they use ingredients in the `Mystery Refrigerator to churn out delicious recipes. This unique IP was created during lock down.In the first season managed to close 7 new sponsors.Lav Re To Video: Lav Re To Video is a reality show in which anyone can participate and that too right from their home. This ip was created during the lock down. Zee Yuva Sanman: Its a unique award show that honours young achievers of Maharashtra across 12 categories. Hilarious skits and stand-up acts, along with dazzling.