Rose Wagner
Media Consultant Planner Buyer @Mediabonnet
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WORK HISTORY
Media Consultant Planner Buyer @Mediabonnet
CA
Strategic media consulting services, including media planning, negotiations and media campaign execution services. Highly versed in all channels of media for both consumer and business to business campaigns.
EDUCATION
Mount Saint Vincent University
BBA
Montague Regional High School, PEI
Post Secondary
ABOUT ROSE WAGNER
Today’s advertisers and marketers are presented with many challenges when advertising their products and services within any market ~ increasingly diverse audiences, multiple media channels, media clutter, technological advances and consumer empowerment. As a media strategist, my goal is to navigate through these opportunities and to develop an integrated media strategy which achieves campaign goals.Specialties: • Consumer/business audience profile research ~ lifestyle and media habits/interests• Media strategy development• Media channel planning and tactics ~ digital, social, television, radio, out-of-home (billboards, transit), newspaper, cinema, magazine, in-store, direct mail, street level and other.• Media buying ~ negotiations and contract finalization• Facilitation with creative department or agency to ensure delivery of proper ad specifications to media• Media budget management
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