Rosemary Mercedes
Senior Global & Corporate Communications Exec
- Role
- Senior Vice President, Global Communications at BBC Studios
- Location
- New York, NY, US
- LinkedIn followers
- 500 followers
About Rosemary Mercedes
Rosemary is a global communications and media relations executive with 20 years of experience crafting impactful narratives at the intersection of media, technology, and culture. Known for her strategic clarity and diplomatic leadership, she serves as a trusted C-suite advisor and a catalyst for brand transformation.As Senior Vice President of Global Communications at BBC Studios, Rosemary leads a high-performing international team focused on delivering impactful external media relations & internal engagement campaigns. She joined BBC in 2022 and transformed the team, taking a more proactive approach to the marketplace, recruiting top-tier talent, and championing the integration of AI-driven tools to accelerate her teams agility and storytelling capabilities in a disrupted global media landscape.Before joining BBC, Rosemary played a key role in transforming Univision into one of America’s leading media, technology, and culture brands. She served as EVP and Chief Communications Officer, partnering closely with the CEO and C-suite to drive the company’s strategic transformation, through various transactions, from public company to PE ownership. Rosemary developed and executed campaigns across a wide-spectrum of activities during an impressive 15-year career with the Company. She built a world-class, interdisciplinary, bilingual communications team and set the communications strategy for marquee Company events, M&A, corporate issues and lawsuits, carriage disputes, quarterly financial reporting for debt investors, presidential debates, FIFA World Cups, Latin GRAMMYs, executive communications and more.
Experience
Senior Vice President, Global Communications
Apr 2023 — Present · NY, US
Education
Seton Hall University
MA, Corporate and Public Communications
Seton Hall University
Bachelor of Arts (B.A.), Communications
Skills
- Broadcast
- Integrated Marketing
- New Media
- Copywriting
- Journalism
- Press Releases
- Digital Media
- Social Media Marketing
- Corporate Communications
- Public Speaking
- Public Relations
- Internal Communications
- Media Relations
- Publicity
- Social Media
- Strategic Communications
- Television
- Entertainment
- Crisis Communications
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