Rosemary Dempsey
Director of Marketing and Communications at Great Outdoors Colorado (GOCO)
- Role
- Director of Marketing and Communications at Great Outdoors Colorado Goco
- Location
- Boulder, CO, US
- LinkedIn followers
- 500 followers
About Rosemary Dempsey
After a decade of marketing agency experience and years working across a range of media, I\'ve found passion and purpose - to protect Colorado\'s outdoor heritage - at Great Outdoors Colorado (GOCO). I have the unique privilege of directing a statewide marketing and communications effort that celebrates our state\'s youth-and-outdoors movement: Generation Wild.Specialties: Marketing strategy, digital marketing, strategic communications, creative direction, brand storytelling, content strategy, content marketing, message mapping, copywriting, editing, social media marketing, project management
Experience
Director of Marketing and Communications
Apr 2016 — Present · Denver, CO, US
Lead marketing and communications for Generation Wild, a statewide, integrated campaign inspiring kids and families to connect with the outdoors and celebrating the youth-and-outdoors movement in Colorado.• Develop and implement a broad range of communication, outreach, and public relations strategies and activities to broaden awareness of GOCO\'s programs and priorities.• Serve as a GOCO ambassador and build relationships with key constituencies and partners. • Manage and mentor communication team members within a culture of high performance and continuous improvement.
Education
Dartmouth College
B.A., Film Studies, English minor
1997 — 2001
University of Colorado Boulder
M.A., Journalism: Mass Communication Research
2003 — 2005
Skills
- Content Marketing
- Copywriting
- Digital Strategy
- Interactive Marketing
- Account Management
- Social Media
- Management
- SEO
- Thought Leadership
- B2b
- Direct Marketing
- Content Strategy
- Web Analytics
- Marketing Strategy
- Integrated Marketing
- New Media
- Public Relations
- Media Relations
- Online Marketing
- Content Development
- Interactive Advertising
- Google Adwords
- Creative Direction
- Online Advertising
- Copy Editing
- Marketing
- SEO Copywriting
- Google Analytics
- Media Planning
- Ppc
- Digital Marketing
- Web Content Management
- Team Leadership
- Press Releases
- Digital Media
- Sem
- Event Planning
- Blogging
- Lead Generation
- Advertising
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