Ronalis Naveo
Director, Marketing and Communications @Jobs for the Future (JFF)
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WORK HISTORY
Director, Marketing and Communications @Jobs for the Future (JFF)
I provided strategic guidance and leadership as a trusted advisor, working with Marketing Operations and Program teams to achieve organizational goals for the Education Practice. I oversaw the largest portfolio in the organization, completing over 300 deliverables in 2023. I led strategic marketing and communications campaigns for this extensive portfolio, showcasing my proficiency in crafting national campaign plans and messaging. By fostering relationships with external vendors and media partners, I strengthened brand awareness and increased visibility at national events such as SXSW, ASU + GSV, JFF Horizons, and Achieving the Dream. I collaborated cross-functionally to identify opportunities for demand generation and engagement through various channels, supporting initiatives like The Big Blur, Pathways to Prosperity Network, and the SSCN. I launched two 10-year anniversary campaigns for the Pathways to Prosperity Network and the Student Success Center Network, resulting in a 75% increase in subscribers and generating thousands of new web visitors. In partnership with JFF’s PR team, I worked with stakeholders to develop impact stories that gained national attention from outlets such as Forbes, HR Dive, University Business, Education Week, and NBC News. I led a national campaign with internal stakeholders and external partner American Student Assistance to create a narrative change on multiple pathways for students, resulting in the rollout of white papers and resources featured in various news outlets, including University Business, Forbes, USA Today, and Boston Globe.
EDUCATION
Columbia College Chicago
Bachelor of Arts (B.A.), Psychology/ Theater Performance
Lower Manhattan Arts Academy
High School Diploma, Theater Performance
SKILLS
ABOUT RONALIS NAVEO
Experienced marketing leader with 12+ years in leading and developing strategic marketing, PR, and outreach campaigns, along with DEIB initiatives for both for profit and non-profit organizations. I\'ve worked with top brands such as Warner Bros, Netflix, Cartoon Network, DreamWorks, and other fortune 500 companies, along with national non-profit organizations. Strengths include strategic marketing and communications, managing a team of creative individuals, establishing partnerships, project management, and business development.
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